We already spoke on more occasions about the importance of a clear Brand Identity, especially when it comes to up-selling. Why Do You Need a Brand Identity? In short, if a reader of yours likes one of your books, he should be able to recognize the others pretty easily. This is something publishers use a […]
The time for my first publication – On a Sunny Day – is approaching quickly, and as such I’m a little busy with the preparations (all of which will end up in later posts about self-publishing, of course). With the publication of “On a Sunny Day” I decided to revamp my Home Page, and in […]